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MASS RELEVANCE CAMPAIGN
CANAL SONY
Canal Sony wanted an On-Air Campaign to push an innovative value-added experience, which would allow people to interact in Social Media with other customers during the broadcasting of their favorite shows.

Mass Relevance Campaign
Creative Coordination: Mayumi Nojiri and Omar Morean (Canal Sony).
Copywriting: Viewsuales.
Edition, Sound Design: Viewsuales.
Graphic Design & Animation: Viewsuales.
Toolkit: Canal Sony.
Audio Mixing: Canal Sony.
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